Introduction to Amul Franchise Opportunities
Do you know what AMUL stands for? It’s Anand Milk Union Limited. Amul is a household name in India, renowned for its high-quality dairy products that have become a staple in households across the country. Since its inception, Amul has significantly contributed to improving the nutritional quality and health of the Indian populace.
Founded on December 14, 1946, just before India gained independence, Amul has grown from a local dairy producer to a global brand with a strong presence in 40 countries. Headquartered in Anand, Gujarat, Amul boasts an impressive net revenue of ₹38,550 crores.
Amul Franchise Overview
Company Details:
| Title | Description |
|---|---|
| Industry | Dairy, FMCG |
| CEO | R.S. Sodhi |
| Founded | December 14, 1946 |
| Founder | Tribhuvandas Patel |
| Headquarters | Anand, Gujarat (India) |
| Turnover | ₹38,000 Crores |
| Daily Production Capacity | 3 Crore Litres |
| Farmers | 36 Lakh |
Initially focused on basic dairy products, Amul now offers a diverse range, including ice creams, flavored ice creams, milk, curd, ghee, and more. With a network of 3.1 million dairy owners and consumers, Amul’s products are highly popular across India and beyond.
Popular Amul Products
- Amul Milk
- Bread Spreads
- Cheese
- Cheese Sauce
- Paneer
- Dahi
- Beverage Range
- Ice Cream
- Ghee
- Milk Powders
- Chocolates
- Fresh Cream
- Mithai Mate
- Happy Treats
- Amul PRO
- Bakery Products
- Amul Peanut Spread
- Amul Puffles
- Mithai Range
- Roti Softener
- Panchamrit
- Amul Sour Cream
- Amul Cattle Feed
Amul Franchise Models
Amul offers three key franchise models, each with its own set of responsibilities and profit potential:
1. Amul Parlour Franchise
Amul Parlours, or “Amul Scooping Parlours,” are one of the most profitable models. These parlours offer a range of dairy products such as ice cream, milk, curds, butter, ghee, chocolates, and cakes.
Requirements:
- Space: 100-300 square feet
- Ideal Locations: Near railway stations, busy markets, or inside malls
2. Amul Distributor Franchise
Amul has over 25,000 distributors across India. To become an Amul distributor, you’ll need land, vehicles, and manpower. Distributors sell a variety of products, including milk, packaged foods, and liquids.
Requirements:
- Space: 300-400 square feet
- Types: Authorized milk distributor, packet food distributor, liquid distributor, etc.
3. Amul Milk Dealership
For those interested in larger-scale operations, Amul offers milk dealership opportunities, requiring a significant investment in infrastructure and logistics.
Why Choose an Amul Franchise?
- Extensive Market Reach: Amul caters to a broad audience with affordable, high-quality products.
- Brand Trust: Known for its purity and reliability, Amul products are trusted by consumers nationwide.
- Profitability: With a strong market presence and diverse product range, Amul franchises offer lucrative business opportunities.
Choosing an Amul franchise means partnering with a well-established brand that has a long history of success and consumer trust. Whether you opt for a parlour, distributor, or dealership, Amul provides robust support and a profitable business model.
